It is designed for all immunization organizations and advocates to display as a way to show solidarity in their awareness of and support for immunization.
The concept is that, just as a pink ribbon is associated with breast cancer, and a puzzle piece with autism, so this image is the recognized symbol of immunization. Organizations are encouraged to work together and use this symbol as a statement of broad support of immunization.
It is a reflection of all of our voices and is a solid addition to each organization’s individual image library. The symbol does not replace organizational or campaign logos, but is rather a symbol to be used when we wish to collectively present a united front in support of immunization.
The symbol’s use is limited only by our imaginations. It’s envisioned that the image will be used on anything from Web sites, brochures and other print materials, to T-shirts, pins, and social media sites.
In the spring of 2013, immunization coalitions around the country voiced a desire for a universal symbol. Putting thought into action, a small group representing the coalitions worked together to identify several potential designs. These designs were put forward, and through a public vote, this symbol was chosen.
The umbrella, representing protection of the community, tells the story of the power of immunizations. The symbol, in several formats, is housed on Google Docs, and is available to all immunization advocates as a free download.
In addition to the logo in full color, black, or white, there is also a Style Guide and Read Me guide on how to download and use the symbol: https://drive.google.com/folderview?id=0B07MTd0yDhmyY05hTFFFRElITTg&usp=sharing
For questions, please contact one of the following:
Joanne C. Sullivan, RN, BSN
Pennsylvania Immunization Coalition
National Meningitis Association
Litjen (L.J) Tan, MS, PhD
Immunization Action Coalition