Flu Education Resources

17 10 2012

The American Lung Association’s Faces of Influenza campaign has a fabulous toolkit available this year that is free-of-charge, along with PSAs that are also free-of-charge.

They have brochures, posters, and flyers ready to print, and they have an influenza backgrounder, templates of articles and letters to the editor, press releases, print ads, and other materials ready to use.

You may download all of these materials, or you may ask that hard copies be sent to you.

There are two campaign spokespeople this year, both of whom are warm and caring individuals—one is Sarah Chalke from the television show Scrubs, and the other is Maria Canals Barrera, from the television show Wizards of Waverly Place.

If you have any questions about the materials, contact Mary Havell at the American Lung Association.

Families Fighting Flu also has materials that may be downloaded and used in flu-fighting efforts. They have posters, postcards, and brochures that may either be downloaded at no cost, or they have hard copies that may be ordered.

The Immunization Action Coalition has handouts about vaccine-preventable diseases and vaccines that may be downloaded from their website free-of-charge.

The Vaccine Education Center at CHOP also has many handouts that are downloadable free-of-charge from their website.

There are lots of other organizations that have free educational material about influenza, including PKIDs.

What materials do you have that you can share with others this flu season? Tell us about them in comments, and leave URLs if you can.

By Trish Parnell
Image courtesy of USACE Europe District





Here’s to Clean Hands

15 03 2012

It’s no secret that clean hands are one of our most effective weapons against infections. At PKIDs, we’re big on handwashing. One of our first projects as an organization was the development of a handwashing video for young kids. It still gets used today:

Several years later, PKIDs and students from the Art Institute of Portland developed a handwashing cartoon that’s perfect for middle school or high school students. It’s a flash program and can be played from a computer.

We also have a handwashing poster that can be downloaded from our site. There are two versions—one with PKIDs’ brand on it and one that’s unbranded, should you want to put your own contact info on it.

Yep, we think clean hands are a big deal in the fight against infections. If you know of any resources health educators can use, just put them in the comments section. Thanks!





Is Social Media Worth It?

28 02 2011

Nonprofits are noodling around with social media sites such as Facebook and Twitter . While trying it out, we’re thinking about next steps and determining if incorporating social communications tools into our everyday work is a productive route to take.

 Given the limited resources faced by most nonprofits (especially these days!), many of us are hesitant to make the leap. How can we determine whether the return on investment (ROI) for social media will ultimately pay off?

The funders and the board members and the directors all want proof of ROI before committing. If you’re working in a nonprofit and believe in the need to get into social media, here are a few calculations you can make to determine the ROI for your social media efforts. Some of the biggies are:

  • Staff time – most organizations don’t have the budget for a full-time social media manager, so determining how much time is required for Facebook and Twitter curating  is a good beginning.
  • Tools – even though social media is mostly free, the tools supporting it aren’t always. Make sure your computers and systems allow access to social media tools like Facebook.
  • Installation, set-up and monitoring – someone has to have the technical expertise to set up the various accounts and monitor them for glitches.

According to Beth Kanter, a key player in nonprofit and social media education, social media ROI is worth calculating and there are many viable considerations to make when putting together your program. 

Is social media for nonprofits ultimately worth it? We think it is for PKIDs, but the answer for your organization may be “it depends.”

To learn more about social media for your nonprofit or health department, don’t forget to register for PKIDs’ Communications Made Easy program  and also visit the archive, which is replete with many recorded webinars.





Vote and Vax

1 11 2010

Vote & Vax strongly urges public health and emergency management agencies to pilot immunization stations at polling places in their communities this Election Day. Flu season is almost here and we all have a stake in making sure that as many Americans as possible have a chance to be vaccinated.

While most flu sufferers recover in a couple weeks with no problems, a flu vaccination can prevent severe complications like pneumonia or death in vulnerable populations – such as the very young, the elderly, and those with other serious medical conditions.

Vote & Vax is also a great exercise in emergency preparedness. Improving your agency’s skill in immunizing potentially large numbers of people at community venues helps build your capacity to better respond to emergencies or disasters in the future.

Interested in protecting and preparing your community for flu season?

Participating in Vote & Vax is easy and a great opportunity to increase your community’s awareness of the importance and role of public health providers. Register your agency now and receive a free Election Day event kit — but only while supplies last!

Find out more at www.voteandvax.org or watch our story on YouTube!

Doug Shenson, M.D.
Program Director
Vote & Vax





Free Flu Educational Materials

2 09 2010

If you’re a flu fighter, someone whose mission is to work with the public to stop disease transmission, there are a couple of resources we’d like to tell you about.

PKIDs has a toolkit for educators called Flu’s Gonna Lose.  This kit has free materials to download—most materials are open-source so you are allowed to brand with your organization logo and contact information.

The kit includes:

  • Posters 8.5 x 11 or 8.5 x 14
  • Web banners and buttons – animated or static
  • Podcasts and blogs for sharing
  • PTA materials with:
    • Fact sheets
    • Letter templates to raise flu awareness with school officials and staff
    • How-to guide for creating and running a school-based flu vaccine clinic
    • Sample radio PSA scripts
    • Sample press release
  • Nonprofit/group materials with:
    • Materials similar to PTA, but adapted for use by nonprofits

The CDC is coming out with many materials to support its new campaign, “Flu Ends With U.”

They offer:

There are many more materials coming from the CDC and they should all be online by end of September at the latest.

If you know of other free materials for flu educators to use, pass them along and we’ll post the info in a blog.