Vote and Vax

1 11 2010

Vote & Vax strongly urges public health and emergency management agencies to pilot immunization stations at polling places in their communities this Election Day. Flu season is almost here and we all have a stake in making sure that as many Americans as possible have a chance to be vaccinated.

While most flu sufferers recover in a couple weeks with no problems, a flu vaccination can prevent severe complications like pneumonia or death in vulnerable populations – such as the very young, the elderly, and those with other serious medical conditions.

Vote & Vax is also a great exercise in emergency preparedness. Improving your agency’s skill in immunizing potentially large numbers of people at community venues helps build your capacity to better respond to emergencies or disasters in the future.

Interested in protecting and preparing your community for flu season?

Participating in Vote & Vax is easy and a great opportunity to increase your community’s awareness of the importance and role of public health providers. Register your agency now and receive a free Election Day event kit — but only while supplies last!

Find out more at www.voteandvax.org or watch our story on YouTube!

Doug Shenson, M.D.
Program Director
Vote & Vax





Nonprofit Social Media Superstars!

7 10 2010

Here at PKIDs we’ve been talking and thinking about social media and nonprofits, particularly health-related nonprofits, for the past year.  Our Communications Made Easy Program focuses on helping immunization educators use social media to reach a broader audience.

 As part of the program, we host how-to webinars for immunization educators.  To listen to any of our social media or social marketing webinars, go here to register and you’ll have access to our library of webinars. To date, we’ve covered a number of topics including LinkedIn, Facebook, Twitter and YouTube.

There are plenty of nonprofit groups who could teach us a thing or two about effectively using social media, so this week marks the beginning of a new blog series we’re calling Nonprofit Social Media Superstars! Once a month we’ll highlight great examples from around the Web of groups using their social media chutzpah to make a difference.

This week’s Nonprofit Social Media Superstar: GAVI Alliance (Global Alliance for Vaccines and Immunisation)  for their Facebook page (pictured below):

Even though GAVI has resources not available to many nonprofits, the methods they employ to maximize their organizational presence on Facebook are simple but effective. GAVI’s Facebook page does these four things particularly well:

  1. Customized Page – By adding a banner, a person coming to this page immediately learns something about GAVI (they support children) without reading anything further.
  2. Quality Interaction – GAVI posts regularly (several times daily) about global happenings, including those not directly related to their mission and projects. They also engage their fans (page audience) with conversation starters and discussions.
  3. Organizational Information – Every page allows organizations to post mission statements or brief accountings of work. GAVI adds a simple sentence that engages and challenges the reader to take action. “The world needs changing. Join us.”   
  4. Shameless Self-Promotion (in a good way)  – Many nonprofits are either too swamped or too reticent to promote their good work. GAVI places information about their projects and related pages right on their main fan page (see below).

If you’re doing the work, why not share as much information about it as possible? Facebook makes it very easy, by allowing you to promote your projects and programs in the sidebar.

If your organization has decided to invest time in social media such as Facebook, following GAVI’s example would behoove you.

See a nonprofit doing wonderful things with social media, or think your group deserves nominating? Send an email to connect@pkids.org and tune in for our next Nonprofit Social Media Superstar!





YouTube for Health Educators

26 08 2010

YouTube isn’t just for Justin Bieber fans or people interested in 20th century dance moves.  It’s also perfect for health educators.

YouTube provides health educators with an endless supply of videos on health topics ranging from pertussis to the importance of adequate vaccination, as well as breaking health news and updates from government agencies.

Did you know CDC is on YouTube, as is WHO, and other estimable groups such as UNICEF and Save the Children?

A number of health departments use YouTube for health education campaigns addressing food inspection, oral health, swine flu, and everything in between.

If you are a health educator and are interested in learning more about YouTube, including how to set up an account and upload a video, sign up for next Wednesday’s webinar using these steps:

  1. Sign up for PKIDs Communications Made Easy Program (It’s free!)
  2. Register for our YouTube for Health Educators webinar (held Wednesday, September 1st at 9:00 am pacific time)
  3. Call in on the day of the webinar, using the number from your registration email
  4. Get online using the URL link in your registration email




Finding Health Info on YouTube

29 06 2009

YouTube is a vast library of online videos.  There truly is something there for everyone.

This amount of content makes narrowing a search challenging, but doable.  It is possible to find quality health-related videos on YouTube.

sony-bravia-youtube

Creating An Account
Go to YouTube.com and create an account by clicking the Sign Up link on the top right.

As you’re filling in the blanks on the sign-up page, notice the little box that says, “Let others find my channel on YouTube if they have my email address.”

Channels are people’s accounts. Think of YouTube as a giant TV and everyone signed up, including you, is hosting his/her own channel. Yikes! Very crowded, but there are gems in the crowd.

Once done with the sign-up page, you’ll go to another page where you’ll type in your email and password.  At the end of this process, YouTube sends you an email asking you to confirm your account.  Follow the email instructions and you’ll soon be on your very own YouTube account page.  When you get there, look in the upper right corner of that page.  If your user name is there, you’re signed in and ready to go.

Your Page
Take a look at your personalized home page. The first option you have is Add/Remove Modules.  Click on that to go to Account Settings, where you pick and choose what you want to see on your home page (e.g. add/remove subscriptions, recommendations, friend activity, ect.).

Subscriptions is next (videos from channels to which you’re subscribed), then Recommendations (videos recommended by YouTube that you may like), followed by Friend Activity (videos your friends have uploaded), Featured Videos (videos that are featured on YouTube), and Videos Being Watched Now (which is self-explanatory).

Searching YouTube
Finding health channels to subscribe to is easy―just type a keyword (e.g HIV/AIDS, pertussis, H1N1, etc.) into the search box.

The search brings you results from Channels (other users’ accounts) and Playlists (a user-maintained list of videos).

Browse the channels and playlists and when you find something you like, click the gold Subscribe button on that page.

YouTube-CDC-Streaming-Health

Subscribing allows you to get up-to-date videos from the channels or playlists you select and feeds those videos to your home page.

When looking for a range of information providers to subscribe to, sorting by Playlist can be beneficial, as playlists may be made up of videos created by that particular user, or videos the user likes that are created by others, or a combination.

YouTube - health search

You can also click on the Community tab (see above) and browse videos by categories, shows, movies, channels, contests and events.

Once you’ve identified a health information source and determined its credibility, click subscribe.

The new videos from that user’s channel or playlist will then show up on your YouTube home page under subscription.

It is that easy, so jump in and don’t forget to find some funny vids to get you through the day.

Visit PKIDs and GETVAXED on YouTube, subscribe to our channels and check out our favorites.

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